By Your Side from Calvin Harris and Tom Grennan felt like the summer hit we all needed in 2021! The uplifting summer vibes of this tune definitely needed a suitable AR effect!
We collaborated with our good friends at Aug-IT to bring this kaleidoscopic AR filter to life with two different but complimentary effects. The selfie camera delivers a dreamy, soft focus, summery experience while the back camera brings a fun and trippy kaleidoscopic tunnel which turns the users world into an animated abstract work of art.